Various national POS campaigns for Argos
Below are a number of campaigns that I worked on for Argos. I usually start by creating mood boards for potential visual territories for a campaign, ensuring that they work within the parameters if the brand guidelines. You'll notice the look and feel of the brand has changed quite a lot over the last 5 years.
Valentines Day campaign 2015.
Storyboard for digital in-store Valentines Day promotion.
Christmas campaign 2016.
Spring/Baby campaign 2013
Christmas campaign 2012.